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ITM Master 3. Sem. Group 1 - Beach Tourism Destinations |
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Mon 08.15-13.15 h S15 No classes on Oct. 2, Oct. 23, Oct 30, Nov. 6 Instead classes Dec. 9+10 08.15-19.00 h
6 SWS Course Workload: 90 h classroom work / 270 h self-study ECTS points: 12
Intermediate Presentation (20%) Final Presentation (20%) Papers (60%)
Case study Tourism Development away from Beach tourism Many destinations find themselves in a trap - beach tourism. Beach tourism means high seasonality, concentration of tourism in small part of the country, competition mainly on price, concentration on relaxation only, all-inclusive arrangements What are the historical reasons for the development, what are the results and how to get out of the trap?
Buzzwords: Demographic development, new source markets, global
warming,
Overtourism Tourism used to be to a big extent about relaxation, resting muscles from work. Nowadays most persons rich enough to travel work in front of a computer screen. Beach holidays are losing appeal especially for the older generations and the new source markets like China. Also the growth of global tourism means that most beach destinations are overflowing with visitors during high season. https://www.youtube.com/watch?v=LNGvDQafrlQ https://www.youtube.com/watch?v=xKhHHtQNkzs
Organisation of project:
Based on
Research question:
What are
the consequences of a concentration on beach tourism for a
destination and how can other forms of tourism
developed to disperse visitors, increase length of stay and spending
and lessen competitive pressure?
Matrix organization:
a)
Each
participant
“adopts” one
beach
destination
(outside
of Europe)
and reports regularly about it based on desk-top research,
netnography, expert interviews
D
b)
Three groups:
Deliverables: Each student individually report on
his/her destination (8-12
pages), three groups paper 6-8 pages pP
Examination: - Final Presentation
(using PowerPoint, Prezi, MindMap or other visualization tool) - Assignment Papers: Individual destination (8-12 pages) Group paper (6-8 pages per group member) to be handed in before Feb 2, 2018 (60%)
http://www.discovertunisia.com/en/
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Contact:
Prof. Dr. Wolfgang Georg Arlt FRGS |