Tu 14.00-17.15 h
S 15
4 SWS Course
http://www.bbc.com/travel/columns/strange-brews
Prüfungsleistung: Presentation (30%) and Assignment
Paper (70%) (12 pages)
Abgabetermin: Assignment Paper: 2.2.2019
Craft Beer tourism intro:
https://www.youtube.com/watch?v=31HU7D0GbvU
https://www.youtube.com/watch?v=KNK_XXVo-2U
https://www.youtube.com/watch?v=dZoedfn1pGg
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2.10.
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Who we are, Goals and
Shape of the Course, Shared World Map
https://mapchart.net/world.html
Introduction Global Tourism
Trends - Craft Beer as part of Tourism?
Intro Craft Beer Library
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9.10.
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Preparation Visit Craft Beer Festival Lübeck -
Interviews Visitors and Exhibitors: Where
do visitors come from, are they see themselves as craft
beer tourists? Do exhibitors see themselves as part of
the tourism industry?
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12.10. + 13.10.
16.00-23.00
h |
http://www.craftbeerfest-luebeck.de/
Participation on both days if possible. If classes on
Friday afternoon, participation on Saturday only.
Transport cost paid by Prof.
Arlt (S-H Ticket or money for petrol), overnight has to
be organised by participants themselves. Participants
travel at own risk. |
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16.10.
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- Feedback from Interviews
Lübeck
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Wie man ein Fest gestalten kann
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Programm
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Musik
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Live-Musik
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Stempel-Karte (6te Bier-Einheit umsonst)
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Mit Eintritt 1 Marke für ein Freibier (0.1 l)
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Mehr Deko
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Mehr Stadtwerbung
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Einheitliche Deko
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Stehtische statt Bierbänke
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Tombola – Goldene Bierglas
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Besseres und mehr Essen
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Bühne mit Vorstellung der Brauereien
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Abstimmung
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Vorstellung von Craft Beer PPP
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Eröffnungszeremonie
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Hinterher: Schnell Bilder online stellen
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23.10.
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NO CLASSES |
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30.10.
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Culinary Tourism - Background
Individual students assignment: Craft Beer development
in one country with regards to significance for tourism
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3.11.
10.00-17.15 h |
New date in January 2019 |
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6.11.
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NO CLASSES
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13.11.
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Food
Tourism and Craft Beer Tourism
Feedback
students assignment
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20.11. |
NO CLASSES |
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27.11. |
Guest Lecture Craft Beer Expert
Preparations presentations
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4.12. |
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8.12.
10.30-17.15 h H03 |
Presentations students assignment
results |
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11.12.
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Craft Beer Tourism in Northern Germany as part of
tourism?
Preparation
assignment papers
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18.12.
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Summary, Outlook |
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1/2019 |
Q&A Assignment papers |
Introduction lecturer
Tourism Scientist. Born in West-Berlin 1957, married to Swiss novelist, no kids Since 2007 living in Meldorf (cultural capital of Dithmarschen, located south of Heide)
and Hamburg Studies in Berlin, Taiwan, Hong Kong M.A. Sinology, PhD Political Sciences FU Berlin
Former owner of specialized tour operator companies
(Outbound/Inbound East Asia-Europe) Consultant for European companies (mainly Transport, Logistics) in China Organizer of fairs and exhibitions in East Asia and in Europe
Publisher, bookseller, journalist
Since 1997 lecturer (Intercultural Management, Tourism) in Europe and East Asia
Since 2002 professor for Leisure and Tourism Management (FH Stralsund)
Since 2007 professor for International Tourism Management (FHW
Westküste)
Fellow of Royal Geographical Society (London) FRGS
Fellow of Royal Asiatic Society (London) FRAS
Research Fellow of Japanese Society for the Promotion of Science (Tokyo)
Research Fellow of the Asia-Pacific Centre for the Study and Training of Leisure of
Zhejiang University (Hangzhou/China) Fellow of
International Association of China Tourism Studies (Guangzhou/China) Director of China Outbound Tourism Research Institute (COTRI/Hamburg&Beijing)
Member of Expert Committee of World Tourism Cities Federation
(Beijing) Member of Board of PATA Pacific Asia Tourism
Association (Bangkok) Adjunct professor at Yanbian University of Science and Technology (Yanji/China) Visiting professor at Ningbo University (Ningbo/China) Visiting professor at University of Sunderland (Sunderland/UK)
Visiting professor at Leeds Beckett University (Leeds/UK)
Adjunct professor at Tai Poutini University (Greymouth/NZ)
2008-2013 member of Konvent FHW
FB Wirtschaft
2008-2015 member of Senate of FHW 2011-2013 Vice Dean FB Wirtschaft
Introduction Participants:
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Why ITM? Why FHW?
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Experiences in Tourism
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What after finishing B.A.? MA / PhD, Career?
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Dream job
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