Prof. Dr. Wolfgang Georg Arlt
International Tourism Management

 

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ITM / BWL Bachelor 5. Sem.
8398/8356: Leisure & Event Management II (Seminar):
Human Resource Motivation in
International Leisure & Event Management

           

4 SWS Seminar: Development and presentation of special topics
Kloos Dates 3rd Sem. new: 6.11. 13.11. 11.12.

Workload: 60 h classroom work / 120 h self-study

ECTS points: 6

Examination: Intermediate (work-in-progress) Presentation and Presentation (six groups) and paper (12 pages p.P.)

Marks: Presentation 25%, Paper 75%

Paper to be handed in as electronic copy and as print-out by Feb. 1st, 2010

 

 

Fr 2.10. 14.00-19.00 h

Introduction: Course Organization and topic
Background / Own experiences
Selection of 6 topics for 6 groups

Fr 9.10. 14.00-19.00 h

Motivation and Volunteering: Overview and discussion of theories: Hard Copy Stebbins Volunteering as Leisure / Leisure as Volunteering (Introduction)
Examples of Volunteer and Visitor participation
Discussion about group work first questions

Fr 16.10. 14.00-19.00 h

VISIT TO KIEL
BEHIND THE SCENES OF THE BALTIC HORSE SHOW

Fr 30.10. 14.00-19.00 h

Volunteer Tourism I+II
Discussion about group work with single groups

Fr 13.11. 14.00-19.00 h

What L&EM can learn from Volunteer Tourism
Intermediate Presentation Group 1-3
Discussion about group work with single groups

Fr 20.11. 14.00-19.00 h

Intermediate Presentation Group 4-7
Additional input theory as requested and scientific working know-how
Discussion about group work with single groups

Fr 11.12. 14.00-19.00 h

People and Work in Events and Conventions
Customer as Employee: Using HRM methods for visitor motivation

Q&A about Presentations

Fr 18.12. 14.00-19.00 h

Presentation Group 1
Presentation Group 2
Presentation Group 3

Christmas Break

 

 

 

Fr 15.01. 14.00-19.00 h

Presentation Group 4
Presentation Group 5
Presentation Group 6

Fr 22.01. 14.00-19.00 h

Presentation Group 7
Feedback, Summing up, Preparation Term paper, Q&A Scientific writing, Group discussions

 

 

 

 

 Area

Date

Working Title

Team

(Temporary) Paid Staff Motivation Event I

 20.11.

18.12.

Motivation techniques for temporary paid staff in events illustrated by examples

Sarah-P. Carstensen, Johanna Kruse

Volunteers Event III

 20.11.

15.1.

FIFA Soccer World Championship 2006 and Athletic World Championship 2009 -> Recommendations

Jan Struve, Kristin Sammann

Volunteers  Leisure

 20.11.

18.12.

Motivating NGO volunteers. Analysis of two best practice examples (Red Cross, WWF)

Mareike Temmen, Melanie Trottier, Sky

Volunteers Event I

 13.11.

22.1.

Different events at Holstenhallen Neumünster and the volunteers involved in selected events

Christina Biallas, Sara Hoyer

Volunteers Event II

 20.11.

15.1.

Management of Olympic volunteers at two typical examples: Olympic Games in Beijing and Athens

Cindy, Sweedy

Visitors Event I

 13.11.

18.12.

Brandlands - The new way to communicate with customers?

Nina Hofmann, Antonia Steuer

Visitors Event II

 13.11.

15.1.

Motivation through Marketing. How to motivate target groups to visit a musical in Hamburg.

Lisa Kurscheidt

 

 

 

 

 

 

 

 

 

  Contact: Prof. Dr. Wolfgang Georg Arlt FRGS
Bachelor and Master Program International Tourism Management
arlt@fh-westkueste.de, Office 2.018, Tel. 0481 8555-513
Consultation hours (during lecFrre period): Friday 10.00 - 11.00 h

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