ITM Bachelor 3. Sem.
8354: Leisure & Event Management I (Seminar): Introduction to International Leisure & Event Management
           

   Welcome to the Experience Economy:

 Work = Theatre

Consequences for Leisure and Event Management

 Drama - Strategy - Dramaturg

Script - Processes - Scriptwriter

Theatre - Work - Technicians (Set designer, prop managers, costume designers)

Performance - Offering - Stage Crew

Audience - Customers

 Implementation example: Denmark experience_economy.pdf (Chapter 6)

  Contact: Prof. Dr. Wolfgang Georg Arlt FRGS
Bachelor and Master Program International Tourism Management
arlt@fh-westkueste.de, Office 2.018, Tel. 0481 8555-513
Consultation hours (during lecture period): Fr. 10.00-11.00 h