Prof. Dr. Wolfgang Georg Arlt
International Tourism Management

 

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ITM Bachelor 3. Sem.
8354: Leisure & Event Management I (Seminar): Introduction to International Leisure & Event Management
           

 

Sectors of Leisure and Event and Leisure and Event Management:

- public sector

- not-for-profit sector

- commercial sector

 

Commodification of leisure and events: Producing and Buying Leisure

 

 

 

 

Classification of the leisure and event activities

 

By size: Mega - Hallmark - Major - Local/Community - Individual/Private

 

By form: One-Time Event - Recurrent event - Fair - Festival - Regular / Occasional / Spontaneous Activity

 

By sector: Sport - Entertainment - Art - Culture - Gambling - Outdoor activities - Tourism

 

 

 

Topics for groupwork:

Groups - Leisure topics & Event topics

Possible topics:

 

Areas

Leisure Management

Event Management

Best practice examples

Sport / Fitness Clubs

Sport Events diff. sizes

Human Resource Management

Zoos

Brand Events

Marketing

Museums

Festivals

Product Adaptation

Public Parks

Parades

Public-Private Partnerships

Theaters / Concert Halls

Traditional cultural events

Sponsoring

Theme Parks

Religious events

Quality Management

Nature resorts

Private Parties

Sustainable Development

Shopping Centres

Openings

Privatisation

...

...

 

 

 

 

 

  Contact: Prof. Dr. Wolfgang Georg Arlt FRGS
Bachelor and Master Program International Tourism Management
arlt@fh-westkueste.de, Office 2.018, Tel. 0481 8555-513
Consultation hours (during lecture period): Fr. 10.00-11.00 h
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