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ITM Master 3. Sem. |
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Mary Yoko Brannen (Lucas/INSEAD) - interests Dressage, Japanese Brush-painting, Zen
ORGANISATIONAL CULTURE(S) - Understanding culture as it impacts management (86)
MNC management leaders stereotype-rich and operationally poor
Organisational culture studies at a crucial crossroad because of dynamic of development (globalization)
Paradigm shift from "Two billiard ball" understanding of culture towards "Organizational life as narrative, as text full of meaningful symbols" Higher level of analytical attentiveness needed - beyond static, monolithic framework of national cultures (Hofstede).
Management literature unsophisticated, Organisational studies parochial
Sub-groups have to be taken into account, culture of origin not static.
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Knowledge connected to context, vulnerable to recontextualization by transfer (example Kaizen). Needed: "comprehensive understanding of the interpretations of both the sending and the receiving cultures in order to facilitate processes of sense making across cultures." (87) Suitable agents for this: Bicultural persons (like Yoko), but not necessarily directly between the two cultures forming the background of the bicultural person.
Today's global leaders need to be able to think globally as well as locally, possess cultural intelligence (general versus specific cultural knowledge).
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A model for conceptualizing culture as contextually negotiated
content
p. 92
Propositions: Culture is imperfectly shared Organisational culture may not be representative of national culture When individuals from two cultures A+B meet a "negotiated culture" emerges (94), which will be neither A nor B nor AB but something new (95) "Issue cultures" form around key events Cultural stances of actors map influence issue cultures in unexpected ways Evolution of organisational culture occurs at issue level
Conclusion: Beyond understanding towards adapting Bridging skills are needed to transfer valuable knowledge which is complex, tacit and deeply embedded in cultural context.
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Contact:
Prof. Dr. Wolfgang Georg Arlt FRGS |
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