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International
Human Resource
Management
Globalisation including global
tourism development creates need for INTERNATIONAL
HRM (IHRM).
Necessary for
- multi-national companies with
business interests
in several countries,
but also for
- single-country companies with
customers and staff
from several countries.
Different approaches:
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High
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Demands for
global integration
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Low
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Low
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Demands for local responsiveness
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High
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International Strategy:
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Doing it the "company
way"
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Global Strategy:
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Economy of scale,
economy of location, little customization of products
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Multidomestic Strategy:
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Customizing to local
customer preferences
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Transnational Strategy:
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All good things
at the same time
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PLEASE
DISCUSS:
Consequences
of different strategies for IHRM?
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