Prof. Dr. Wolfgang Georg Arlt
International Tourism Management

 

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ITM Bachelor 2. Sem
8035: Introduction Leisure & Event Management
           

 
 

 

Sport and Educational Spheres of Experiences

 

 

Sport Spheres of Experiences

Today, sport is one of the most important Leisure activities in financial, temporal and spatial dimensions and in terms of social acceptance.

 

Financial: Growth of Mega Sport Events, Development of sport clubs into big companies

 

Temporal: One out of three Germans is actively engaged in sport, watching sport is one of the main activities worldwide

 

Spatial: Areas reserved for sport activities are growing (for instance golf clubs)

 

Social: Sport stars become celebrities, forms of sport become less class-orientated

 

High class

 

 

 

 

 

 

 

 

 

 

Low class

 

 

 

 

 

 

  Sport

Entertainment

 

 

 

 

What reasons can you see for these developments in

a) active participation and

b) passive participation?

 

 

 

 

Motives for active sport:

Positive: Fun, Health, Fitness

Negative: Anti-Stress, Fighting lack of exercise, Counterbalancing work

 

Psychological: Feel good, spend time, Success, Self-Confidence

Physiological: Body condition, body shape, body experience

Social: Being with others, group experience, meeting new friends

 

Motives for watching sport on the spot:

Entertainment

Group experience

Direct experience

 

Men: Sport more imporant than entertainment -

Women: Entertainment more important than Sport

 

 

Trends:

Commerzialisation

Staging (for TV)

Service orientation

Import of athletes

- Experience Economy

 

Example: Ebikes:

 

Schwarzwald: e-bikekarte-2011.pdf PME-Biking.doc

 

Reasons for development in Europe (Netherlands 2010: 1,3 mio. sold)?

 

Reasons for development in China (120 mio.)?

 

 

 

 

 

Educational Spheres of Experiences

 

LifeLongLearning as leading idea -

Leisure time becomes education time in a knowledge-based society

 

Factual knowledge has a shelf-life like milk

Social and methodological skills are sustainable

 

Informal learning within the peer-group - Facebook and Wikipedia

 

Traditional institutions of learning open up to commercialization and mass usage

 

Example museum shop: Education meets Business

http://www.momastore.org/

 

 

 

 

  Contact: Prof. Dr. Wolfgang Georg Arlt FRGS
Bachelor and Master Program International Tourism Management
arlt@fh-westkueste.de, Office 2.018, Tel. 0481 8555-513
Consultation hours (during lecture period): Friday 10.00 - 11.00 h

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